Thursday, 28 March 2013

Trying out the Tesco Price Promise



When Tesco contacted me and said that they had a new Price Promise I basically asked them what the fuss was about. 'Tell me why this is different to what Sainsburys and Asda do?' said I.  So they invited me along to my local Tesco store to meet a couple of Price Promise Champions and what lovely ladies they were and super happy to help me understand why the new Tesco Price Promise is a really good deal. I'll share with you what I learnt -

So what is the Price Promise?
Basically if you could have done your weekly shop for cheaper at Sainsburys, Morrisons or Asda then Tesco will issue you a voucher for the amount different to be used in store on a future shop.  Or equally the promise applies for online shopping too and you will be emailed the result.

Where this differs to other supermarkets with other similar schemes is that the Tesco Price Promise covers practically everything - the big-brands, own label grocery produce and also fresh foods. It also includes household and health & beauty products. If products can't be compared it will be down to a difference in brand, size, flavour or quality.

How much do I need to spend? 
There is no minimum spend but for the Price Promise to be active you need to have a basket of at least ten different items and one of those has to be a comparable grocery product (comparable basically means that one of the other 3 big supermarkets - Sainsburys, Asda or Morrisons have to sell an equivalent product in terms of size, weight and volume).

How are Tesco's checking the prices?
The prices on the websites for Sainsburys and Asda are being checked on a daily basis and in store collections are happening twice a week for Morrisons. Tesco are ensuring their price information is the most up to date and reputable by using an in dependant agency to verify them.

How do I spend the voucher?
If Tesco calculate that your shopping could have been done cheaper elsewhere they will give you a voucher for the difference, up to £10 in value. Then next time you shop, either in-store or online you can use up to 10 of these in one transaction and receive the cash straight off your total amount.  You can also use them alongside other vouchers and special deals which is pretty good.

What about special offers?
Yep I'm pleased to report that in the main you will still receive the Price Promise even when there are special offers, you know the type - 2 for the price of 1, half price etc. The only exceptions that are not included are what they call category -wide deals like 5% off 6 bottles of wine and food meal deals.

How long does the voucher last?
This was the first question I asked as I get frustrated to find that my Sainsburys one run out before the 14 days are up but no worries with Tesco as I have a full 28 days to spend my voucher and cash-in.

How did my Tesco shop go?
All went smoothly, I shopped as per normal with no problems and then at the till I was pleased to find that my shopping was cheaper at Tesco and I received a small slip to confirm I had saved 35p today in comparison to shopping at one of the other big three supermarkets. I spent just over £70 in total and did a varied shop so it just proves that the Price Promise works. I was also impressed to receive a Helping Hand Coupon for £5 off my next £40 shop for the next week.


Here is what I managed to buy from tesco that day for the sum of £70.47 -


What else do I need to know?
  • The price promise is not available in homeplus or Tesco express convenience stores
  • You will still receive Clubcard points on your shopping in the same way you do now
  • Price Promise vouchers can be used alongside any other vouchers and the result will be calculated before your vouchers are taken off
  • You can read the full terms and conditions on the Tesco website
And that is it - nothing hidden!

I'm happy to say that I believe the Tesco Price Promise is a good deal!


Tesco paid £50 of my shop to allow me to undertake this review. They have not instructed me what to write and I remain honest.


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